Data Jobs in Cheyenne, WY

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Data Analyst-Marketing Member

Blue Federal Credit Union Cheyenne, WY

Cheyenne, WY

Today

$64k - $92k/yr Full time Marketing Python Business Analytics

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Job Description

Blue Federal Credit Union is seeking a marketing and member data analyst to help connect data engineering, member journey analytics, and executive-ready storytelling. In this onsite role in Cheyenne, Wyoming, you will use SQL and Python to build audience and measurement capabilities that support better institutional ROI and data-driven decision-making.

You will partner across teams to translate business questions into reporting solutions, then present actionable insights to senior leadership through dashboards and narrative presentations.

Role focus

Serve as a marketing and member data analyst and strategic advisor, combining SQL/Python data engineering with member journey analytics
Optimize institutional ROI by analyzing member lifecycle dynamics and campaign performance
Deliver executive-level insights via dashboards and data storytelling for Senior Leadership and Committee review

Responsibilities

Write, optimize, and maintain advanced SQL queries (multi-table joins, CTEs, window functions) across core banking systems, data warehouses, and MCIF/CRM platforms
Engineer and deliver high-precision audience segmentation files and suppression logic for omni-channel campaigns (direct mail, digital ads, email, and more)
Enforce validation protocols, data hygiene, and regulatory compliance including GLBA, CAN-SPAM, FCRA, and Fair Lending
Automate recurring data extractions to reduce manual friction and support faster go-to-market cycles
Integrate quantitative core data (product penetration, interchange volumes, digital adoption) with qualitative sentiment (NPS, member effort scores, onboarding feedback) to assess full member lifecycle dynamics
Conduct root-cause analyses on acquisition, cross-sell propensity, deposit elasticity, and attrition or dormancy risks
Build Python workflows using Pandas, NumPy, and Scikit-Learn for exploratory analysis, persona clustering, and predictive conversion modeling
Design and measure A/B and multivariate campaign tests, including attribution metrics such as acquisition cost, ROAS, portfolio growth, and lifetime value
Architect and maintain interactive enterprise dashboards and semantic data models in Power BI (advanced DAX, Power Query) or Tableau
Partner cross-functionally (Retail Branches, Lending, Wealth Management, and more) to convert ambiguous business needs into automated reporting solutions
Maintain data dictionaries, audience logic, reporting catalogs, and lineage documentation
Develop executive-level presentations, visual scorecards, and narrative business cases for Senior Leadership and Committee review
Act as an internal strategic consultant to department heads with data-backed recommendations on product design, pricing sensitivity, branch operations, and member retention
Support self-service dashboard adoption and improved metrics interpretation across the organization
Comply with company policies and applicable laws and regulations, including but not limited to the Bank Secrecy Act, the Patriot Act, and the Office of Foreign Assets Control

Required qualifications

3 years to 5 years of similar or related experience, including preparatory experience
Proven ability to write, debug, and optimize complex multi-table joins, subqueries, CTEs, and window functions against enterprise relational databases
Demonstrated experience building end-to-end data models and dashboards in Power BI (including DAX and data shaping) or Tableau
Working knowledge or active application of Python (Pandas, NumPy, Scikit-Learn) for data manipulation, process automation, and predictive modeling
Bachelor’s degree in data Analytics, Computer Science, Statistics, Economics, Finance, Marketing Analytics, or equivalent quantitative discipline or work experience

Technologies

SQL, Python, Pandas, NumPy, Scikit-Learn
Power BI, DAX, Power Query, Tableau
MCIF, CRM
Qualtrics, Medallia, MemberXP

Compensation & location

Location: Cheyenne, WY (onsite)
Salary: USD 63,911 - 92,402 per yearly
Full-time ranges: Starting range $63,911.72 - $71,611.93; Full range $61,601.65 - $92,402.48

ADA and work capacity requirements

Primarily sedentary work; able to bend, sit, and stand for long periods with limited exertion; occasional lifting up to 20 lbs
Capable of climbing and descending stairs in an emergency situation
Operate routine office equipment (computer terminals and keyboards, telephones, copiers, facsimiles, calculators)
Routinely sustain repetitive motion using a computer keyboard for an average of 6 to 8 hours per day when necessary
Able to work extended hours or travel off site when required or requested by management
Capable of regular, reliable, and timely attendance
Work indoors in a climate-controlled shared area with minimal noise
Read and follow written and oral instructions; speak clearly and present information logically and understandably
Deal calmly and professionally with numerous personalities from diverse cultures while demonstrating customer service and discretion when working with the public
Perform responsibilities under deadlines requiring extreme accuracy and/or fast pace; handle multiple simultaneous and changing priorities
Exercise high discretion with internal and external confidential matters

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