Develop advanced analytics and machine learning capabilities to improve customer experiences and marketing performance across Publix channels.

Develop and implement scalable data science analytical solutions using machine learning and artificial intelligence to automate and optimize business processes and improve efficiency and financial results
Provide research-based consultation and recommendations to support customer interface personalization across Publix
Contribute to the design and measurement of customer personalization programs at the Marketing channel, omni-channel, product hierarchy, and store level
Analyze customer, transaction, and campaign data to uncover trends and patterns in marketing campaign performance and customer behavior
Build learning systems that monitor data flows and respond to changes in customer preferences, network constraints, and business objectives
Manipulate large datasets to discover and extract business insights using data mining, statistics, and machine learning techniques
Develop scalable, efficient processes for large-scale data analysis, model development, and model implementation
Analyze and troubleshoot highly complex systems to improve accuracy, performance, and integration with updates to other enterprise systems

Lakeland, FL (remote)
Publix can offer virtual/remote employment in: FL, GA, AL, TN, SC, NC, VA, KY

Marketing Analytics Data Scientist

Job Description